{"id":4867,"date":"2022-10-26T13:33:05","date_gmt":"2022-10-26T06:33:05","guid":{"rendered":"https:\/\/ideoworks.id\/en\/?p=4867"},"modified":"2025-10-01T08:25:05","modified_gmt":"2025-10-01T01:25:05","slug":"6-aplikasi-e-digital-marketing-yang-wajib-diketahui-para-digital-marketer","status":"publish","type":"post","link":"https:\/\/ideoworks.id\/en\/6-aplikasi-e-digital-marketing-yang-wajib-diketahui-para-digital-marketer\/","title":{"rendered":"6 Aplikasi e-Digital Marketing yang Wajib Diketahui Para Digital Marketer"},"content":{"rendered":"

Dalam melakukan <\/span>e-digital marketing<\/span><\/i>, Anda dapat memanfaatkan aplikasi atau <\/span>tools <\/span><\/i>yang memang khusus dirancang untuk memenuhi kebutuhan pemasaran digital. Bahkan aplikasi semacam ini terus bermunculan dan aplikasi yang sudah ada pun terus mengalami pengembangan. <\/span>Adanya banyak pilihan memang di satu sisi memudahkan, namun di sisi lain juga bisa jadi membingungkan. Untuk membantu Anda, berikut rekomendasi aplikasi <\/span>e-digital marketing<\/span><\/i> yang dapat digunakan dalam pembuatan dan pengelolaan <\/span>e-digital marketing content<\/span><\/i>.<\/span><\/p>\n

1. Hootsuite<\/b><\/h2>\n

Hootsuite merupakan sebuah aplikasi manajemen media sosial. Dengan menggunakan aplikasi ini, Anda dapat menjadwalkan waktu tayang <\/span>e-digital marketing content<\/span><\/i> di berbagai media sosial seperti Instagram, Facebook, Twitter, bahkan YouTube.<\/span><\/p>\n

Untuk menggunakan fitur lengkap Hootsuite, pengguna diharuskan membayar biaya berlangganan. Namun, Hootsuite juga menyediakan paket gratis dengan kemampuan mengelola hingga tiga akun media sosial serta menjadwalkan hingga 30 konten sekaligus. Paket langganannya sendiri mulai dari harga US$25 per bulan.<\/span><\/p>\n

2. Buffer<\/b><\/h2>\n

Selanjutnya, ada Buffer yang juga merupakan aplikasi penjadwalan <\/span>e-digital marketing content<\/span><\/i>. Selain melakukan penjadwalan pada akun media sosial, Buffer juga menyajikan statistik mengenai performa tiap konten yang sudah diunggah. Versi terbaru Buffer bahkan memungkinkan Anda untuk berbagi dan membuat jadwal dari <\/span>browser <\/span><\/i>seperti Safari (sebagai <\/span>extension<\/span><\/i>).<\/span><\/p>\n

Saat ini, Buffer menawarkan paket gratis serta empat paket langganan dengan harga yang lebih miring dibanding Hootsuite, yakni mulai dari US$15 per bulan. Untuk fitur yang lebih lengkap, Anda bisa berlangganan paket Small Business (US$99 per bulan), Medium Business (US$199 per bulan), atau Large Business (US$399 per bulan).<\/span><\/p>\n

3. Google Analytics<\/b><\/h2>\n

Bicara soal aplikasi <\/span>digital marketer <\/span><\/i>tidak akan lengkap tanpa menyebutkan produk dari Google. Ada satu produk dari raksasa teknologi tersebut yang harus ada dalam strategi <\/span>digital marketing<\/span><\/i>, yaitu Google Analytics. Dengan Google Analytics, Anda dapat mengetahui siapa saja yang berinteraksi dengan konten, berapa lama mereka menyimak konten, hingga dari mana mereka bisa mengakses konten. Anda bahkan bisa mengakses semua informasi tersebut melalui <\/span>smartphone<\/span><\/i>.<\/span><\/p>\n

Aplikasi ini gratis dan sudah menawarkan pelaporan serta wawasan yang kaya mengenai <\/span>website <\/span><\/i>bisnis, target audiens, sekaligus performa strategi <\/span>digital marketing <\/span><\/i>Anda.<\/span><\/p>\n

4. Facebook Pages Manager<\/b><\/h2>\n

Aplikasi Facebook Pages Manager memungkinkan Anda untuk menyederhanakan sebagian besar aktivitas pengelolaan halaman Facebook. Hal ini dapat mencakup pembuatan konten, pengelolaan komentar dan suka, hingga membalas pesan pribadi. Anda juga dapat mengubah detail, gambar, dan bahkan melacak statistik performa tiap konten.<\/span><\/p>\n

Aplikasi ini bahkan memungkinkan Anda untuk dapat mengelola hingga 50 halaman Facebook, baik dari <\/span>tablet<\/span><\/i> maupun <\/span>smartphone<\/span><\/i>. Aplikasi khusus <\/span>digital marketer <\/span><\/i>ini gratis. Anda bisa langsung mengunduhnya di iTunes App Store maupun Google Play Store.<\/span><\/p>\n

5. Wanelo<\/b><\/h2>\n

Selanjutnya ada Wanelo. Berbeda dari aplikasi pada poin-poin sebelumnya yang lebih fokus pada pengelolaan konten dan statistik, Wanelo adalah sebuah situs belanja media sosial. Melalui Wanelo, konsumen dapat membeli produk secara <\/span>online<\/span><\/i>.<\/span><\/p>\n

Bagi pemilik <\/span>brand<\/span><\/i>, Wanelo bisa menjadi tempat untuk menjalankan strategi <\/span>digital marketing <\/span><\/i>mereka. Sebab, aplikasi ini menyediakan proses <\/span>upload <\/span><\/i>konten produk yang begitu mudah dan pengelolaan yang praktis. Wanelo juga menyajikan statistik mengenai performa tiap konten.<\/span><\/p>\n

6. Ahrefs<\/b><\/h2>\n

Aplikasi <\/span>e-digital marketing <\/span><\/i>yang terakhir adalah Ahrefs. Lahir pada tahun 2011, Ahrefs kini telah menjadi salah satu aplikasi <\/span>digital marketing <\/span><\/i>dengan spesialisasi SEO (<\/span>Search Engine Optimization<\/span><\/i>) yang populer untuk meningkatkan <\/span>digital presence<\/span><\/i>.<\/span><\/p>\n

Ahrefs memiliki berbagai fitur unik, termasuk <\/span>web crawler <\/span><\/i>yang kompeten. Dengan lebih dari 295 miliar halaman yang diindeks dan lebih dari 16 triliun backlink, Ahrefs memiliki indeks <\/span>backlink<\/span><\/i> paling luas di antara alat SEO terkemuka. Sayangnya, tampilan antarmuka Ahrefs cenderung rumit sehingga kurang cocok bagi pemula.<\/span><\/p>\n

\u00c2\u00a0<\/span>Aplikasi-aplikasi yang disebutkan di atas memang telah teruji kemampuannya dalam membantu penerapan strategi <\/span>digital marketing<\/span><\/i>. Namun, terkadang untuk mempelajarinya butuh waktu yang tidak sedikit. Tak perlu khawatir, sebagai sebuah jasa <\/span>e-digital marketing agency <\/span><\/i>yang mengintegrasikan beberapa layanan sekaligus, IDEOWORKS siap membantu Anda dalam menjalankan strategi <\/span>digital marketing <\/span><\/i>secara efektif dan efisien. Kunjungi<\/span> website <\/span><\/i>resmi<\/span><\/a> kami dan wujudkan ide <\/span>e-digital marketing <\/span><\/i>Anda menjadi nyata!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Dalam melakukan e-digital marketing, Anda dapat memanfaatkan aplikasi atau tools yang memang khusus dirancang untuk memenuhi kebutuhan pemasaran digital. Bahkan aplikasi semacam ini terus bermunculan dan aplikasi yang sudah ada pun terus mengalami pengembangan. Adanya banyak pilihan memang di satu sisi memudahkan, namun di sisi lain juga bisa jadi membingungkan. Untuk membantu Anda, berikut rekomendasi […]<\/p>\n","protected":false},"author":1,"featured_media":4869,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[830],"tags":[131,130],"class_list":["post-4867","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-e-digital-marketing-content","tag-jasa-e-digital-marketing"],"acf":[],"yoast_head":"\n6 Aplikasi e-Digital Marketing yang Wajib Diketahui Para Digital Marketer<\/title>\n<meta name=\"description\" content=\"Berikut adalah beberapa aplikasi e-digital marketing yang bisa digunakan oleh digital marketer dalam menjalankan strategi pemasarannya.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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