PT Bintang Media Kreatifindo – 5DX Mobile Ent. has been developing Android games since 2017. The current app portfolio contains two games, all of which are listed in the Action category. IDEOWORKS helped 5DX Legacy to build brand awareness and intrigue the audience to play with 5DX collectible cards & applications. The goal of this project is to support the launching of the 5DX on Tokopedia with a digital campaign and social media strategy. Coming up with “#FindYourPower” idea, IDEOWORKS divided the digital campaign into three phases (Pre-launch, Launching, and Post-launch) and created a digital banner and social media to support the campaign.